PRIVACY POLICY

This privacy policy was last modified on 23th November 2023.

Overview

About us and how to contact us

LongLife Studio provides free games online and will process your personal information when you play our games. If you have any questions about our data practices, your rights or have any concerns or complaints, you can contact us at lifelong@puzzlegames.pro, or send a letter to the address provided in this Privacy Policy.

Information We Collect:

We may collect and store the following types of information:

Personal Information: This includes but is not limited to your name, email address, and contact information, which may be collected for better service provision. Usage Information: We may collect information related to your use of our services, such as game progress and scores. Device Information: We may automatically collect information about the devices you use, including device model, operating system version, etc.

How We Use Information:

We may use your personal information for the following purposes:

To provide customized services to enhance your gaming experience.

To improve and optimize our games and services.

To send game-related notifications and updates.

Information Sharing:

We do not sell, rent, or share your personal information with any third parties unless explicitly consented by you or required by law.

Security Measures:

We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure.

Your rights

You may have rights to access, receive a copy of, or delete, your Information or restrict processing of your Information, and you also have the right to object to our use of your Information for certain purposes, including tailored marketing and advertising. More information .

Changes to the Privacy Policy

Any updates or changes to this Policy will be published here. If there are any significant changes, we will notify you through the Website or in-game.

Introduction

This privacy policy (“Policy”) informs you of your choices and our practices in relation to your Information (as defined below). In this Policy, “we” or “us” refers to Long Life Studio.We choose why we need to use your Information and how it is used, which means we are considered the data controller in certain countries. For the purpose of this Policy, “Information” means any information relating to an identified or identifiable individual. This includes Information relating to your use of: (a) our mobile games (“Mobile Games”); (b) the games that you can play on any our website ; When you use the Mobile Games, the Website or Facebook Games (the “Games”), you accept our rules and policies which set out how we handle your Information, and you understand we collect, process, use and store your Information as described in this Policy. If you do not agree with this Policy, you must not play any of the Games. If you change your mind in the future, you must stop playing the Games and you may exercise your rights in relation to your Information as set out in this Policy.

1. PERSONAL INFORMATION WE COLLECT

We will process and use the following Information about you:

Information you provide to us

Registration information:

Information you provide when using the Games: when you play the Games, we may ask you to choose a username.

Information collected through surveys: we may ask you to complete surveys about your experience. The Information we collect from you varies depending on the survey, but we typically ask you questions about your interests and habits, your opinion about different products and services and what you’d like to be offered in the future. We also collect your ratings, opinions, preferences, questions, pictures, and responses associated with that survey.

Only for the Website: if you choose to invite your friends to play a Game, we will collect their email address. Please make sure you have permission from your friends before sharing their Information with us.

Information we automatically collect or is generated about you when you play the Games

Identifiers: your IP address, advertising ID, Adjust ID, HTTP header, MAC address, device ID, third-party app IDs (apptoken), country and city level location data and device information (such as model, brand, language, and operating system).

Information regarding your use of the Games: game ID, install and uninstall timestamps. date and time stamps of game events, game time, achieved scores, interactions with our teams, advertising and promotions engagement, transaction records, evidence of you using cheating software or using modified versions of the Games.

Information received from third parties

Payment providers: When you make payments in our Games, we receive the following Information from our payment providers about your transactions: transaction ID, country, payment provider used, purchased item, currency, value, and payment timestamp.

Analytics Information: we integrate analytics software from third party analytics providers in some of our Games. We then receive reports that help us optimise our in-game features and events to each user of our Games which include your user ID and information on your in-game activity.

Advertising partners: we receive Information from third-party advertising providers, including user ID and Information on your interactions with advertising shown in on our Mobile Games.

Mobile measurement partners: we receive information from third parties to allow us to track performance of our marketing campaigns and to detect fraud in such campaigns. This includes advertising ID, IP address, location, and transaction information.

Communication providers: in some Games you may have functionalities like chat, audio, or video calls. When these are provided by third parties, we will receive Information about you from them, including third-party IDs, usernames, or content in some cases.

CHILDREN

Our Games are not targeted at people who are under the age of 18 (“Child” or “Children”). If you are a Child, we recommend that you obtain permission from your parents or legal guardian (“Parents”) to play our Games. You should also read this Policy with your Parents so they can help you understand anything you may not understand. If you are a Parent and are concerned about your Child’s use of our Games or have any questions, you can contact us using the details in section 7 below.

2. HOW WE USE YOUR PERSONAL INFORMATION

We use your Information to:

Provide you with the Games. We will use your Information to perform our contractual obligation towards you to allow you to create an account, play the Games (including as a guest), remember your progress, allow you to play Games with your friends and communicate with them via in-Game chat, audio, or video calls (if applicable). We will also use your Information to allow you to make purchases via Google Play.,and maintain a record of such purchases. The Information we process when doing so includes your registration Information, Information you provide to us when playing the Games, identifiers, Information you generate and display when playing the Games, and Information regarding your use of the Games.

Improve and monitor Game use. It is in our legitimate interests to improve our Games for our customers. When doing so, we may automatically collect information or generate Information about you when you play the Games, as well as Information about your device such as battery, Wi-Fi strength, device manufacturer, model and operating system, and the amount of free space on your device.

Provide you with support and to respond to your requests or complaints. If you reach out to us for support, we will use your Information to create a support account for you, respond and resolve your queries and complaints, facilitate support (e.g., retrieval of a forgotten password). When doing so, we perform our contractual obligation towards you. The Information we process when doing so includes your registration Information, your identifiers, information about your device such as your Wi-Fi strength and the amount of free space on your device, and any other Information about you collected via our customer support channels.

Conduct analytics. It is in our legitimate interests to analyse the use of and inform, our Games, newsletters and advertising campaigns, and any other interaction or interest in the same. When doing so we will process Information we automatically collect or is generated about you when you play the Games or interact with our newsletters and advertising campaigns to (a) create anonymised and aggregated data; (b) create segments of users who show particular characteristics or interests; and (c) conduct predictive analytics about your interests.

Send you updates about in-Game offers. We will show you promotional offers and information about virtual items that can be purchased in-game, which will be tailored to you based on gameplay, geography, device data and in-game interactions. We do this based on our legitimate interest.

Provide you with advertising. We will present you with ads and suggestions in our Games and elsewhere. These may be ads relating to our own Games or other services you may be interested in. These ads and suggestions may be tailored specifically to you. Where it is required, we will only do so where we have your consent. In situations where your consent is not required, or where we provide contextual advertising, we do so based on our legitimate interests. If you no longer want to receive targeted advertising you can withdraw your consent in the Games settings, or if that option is not available, please see our Cookie Policy which explains how you can opt out and change your browser and device settings. To tailor ads and to allow our advertising partners to tailor ads, we process Information we automatically collect or is generated about you when you play the Games and Information received from third parties.

It is in our legitimate interests to protect our users against online abuse and other anti-social or illegal activity . Furthermore, it is also in our legitimate interest to protect our interests by (1) monitoring Game use to detect fraud or any other user behaviour which prejudices the integrity of our Games, (2) taking steps to remedy fraud and concerning behaviour, (3) defending ourselves against legal claims or disputes. When doing so, we will process the Information relevant in such a case, including Information you provide us, Information we automatically collect about you, and Information which is provided to us by third parties.

Conduct surveys. From time to time, we may ask you to participate in surveys we conduct which are in our legitimate interest because they help us understand our userbase and improve the Games. If you choose to participate, we process your registration Information and any other Information collected through the survey questions.

3. WHO WE SHARE YOUR PERSONAL INFORMATION WITH

We share your Information with selected third parties, including:

Other players and users will see your profile Information and in-game activities, as well as any other Information you choose to share with them, such as chat data;

Vendors and service providers we rely on for the provision of the Games, for example:

Cloud service providers who rely on for data storage, including Amazon Web Services who are based in the U.S.;

Analytics providers: we work with a number of analytics, segmentation and mobile measurement service providers who help us understand our userbase;

Advertising partners. We are an ad-supported service. Subject to your settings, we provide certain Information to advertisers who will use them to serve you with ads in our Games, and we measure who sees and clicks on their ads. We also share advertising identifiers, along with the interests or other characteristics of a device or the person using it, to help partners decide whether to serve an ad to that device or to enable them to conduct marketing, brand analysis, personalise advertising.

Payment processors: For Mobile Games, we use payment processors such as Google (if you run Android on your mobile device), Apple App Store payments (if you run IOS on your mobile device), which is only available to devices running Android). These payment processors are responsible for the processing of your Information, and may use your Information for their own purposes in accordance with their privacy policies as below:

Apple: please see the App Store & Privacy policy available on your Apple device.

Google: https://policies.google.com/privacy

SECURITY

Although we have in place security measures to maintain the privacy and integrity of your Information, unfortunately, the transmission of Information via the internet is not completely secure. We may also take extra steps to protect your Information and minimise the Information we process.

4. WHERE WE PROCESS YOUR PERSONAL INFORMATION

We process your Information in several countries, including countries within the European Economic Area (“EEA”), the United Kingdom (“UK”), the United States of America and others. When we transfer your Information outside the UK or the EEA, we may transfer it to countries that have been recognised as offering an adequate protection by the EEA or the UK. When this adequacy status has not been offered, we use standard contracts that can be used in the EEA or the UK to safeguard your Information while transferring it outside the EEA or the UK.

5. HOW LONG WE STORE YOUR INFORMATION

Your Information is kept for as long as you are registered or using our games, and then for up to three years from the date you stop interacting with the games. When deleting Information, we will take measures to make the Information irrecoverable or irreproducible, and electronic files which contain Information will be deleted permanently.

6. YOUR RIGHTS

If you are based in the EEA, UK, Switzerland or are a legal resident of California in the U.S., you have certain rights in relation to your Information. For Californian residents, please refer to Addendum 1 – California Privacy Rights.. For EEA, United Kingdom, Switzerland, Brazil based, you will find more information below on when which rights can apply. To exercise your rights, please follow the procedure set out below, lifelong@puzzlegames.pro.

7. CONTACT & COMPLAINTS

We welcome questions, comments, and requests regarding this Policy. These should be addressed to lifelong@puzzlegames.pro. If you wish to make a complaint about how we process your Information, please contact us at lifelong@puzzlegames.pro and we will endeavour to deal with your complaint as soon as possible. This is without prejudice to your right to start a complaint with a data protection authority.

8. CHANGES

Any updates or changes to this Policy will be published here. If there are any significant changes, we will notify you through the website and in-Game.

ADVERTISING AND USER ACQUISITION PARTNERS

We use the following user acquisition and advertising partners, that are integrated into some or all the Games. Please check the following privacy policies to learn more about their privacy practices, including how you may exercise your data subject rights.